Why Basketball sells better than Baseball
- Athletic Interest
- Jan 26, 2021
- 1 min read
If you look at global statistics, football is unchallenged at the top with about four billion fans. But another ball game has turned into a lucrative and rapidly growing export hit - responsible for billion-euro deals in broadcasting rights and sportswear: basketball. The game is expected to have more than 800 million fans around the globe.
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